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The Use of Tuscan Typography From the Victorian Age Until Present Times

Figueiredo, Marcela de; Lima, Edna Cunha;

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This Article is about a research based on display typography used in almanack laemmert beetween 1858 and 1898, specially in their advertisement area. A research methodology was built from this specifically with the data achieved from the almanack''s pages. A need to categorize the display types used was felt after the research, specially of Tuscan Serif. Which had never been classified before. The Almanack Laemmert dates from the 19th century in Rio de Janeiro and was a important publication, therefore this research contributes to the collection of Brazilian''s graphic memory. This article describes how we got to this methodology created specifically to this study and which results were obtained with it.

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Palavras-chave: tipografia, serifa toscana, Almanack Laemmert, memória gráfica brasileira, typography,

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DOI: 10.5151/designpro-CIDI-174

Referências bibliográficas
  • [1] MEGGS, P. 1983. A History of Graphic Design
  • [2] GRAY, N. 1976. XIX Century Ornamented Types and Title Pages.
  • [3] Fundição Francesa de Bouchaud Andamp; Sobrinho, publicado no Rio de Janeiro provavelmente na década de 1870, pesquisado pela Prof. Dra. Edna Cunha Lima.
  • [4] CUNHA LIMA, E. ; ARAGÃO, I. ; FARIAS, P. 2011. Catálogos de tipos móveis: contribuições para a história (tipo)gráfica brasileira. In: 5º Congresso Internacional de Design da Informação, 2011, Florianópolis. Anais do 5º Congresso Internacional de Design da Informação. Florianópolis: Estação das Letras e Cores, 1-18.
  • [5] MARTINS, F. de O. 2008. Letras que Flutuam, Universidade Federal do Pará, Belém. Andlt;http://issuu.com/fernandamartins/docs/letras_que_flutuam2Andgt; 07/2013.
  • [6] Andlt;http://memoria.bn.brAndgt; 02/ 2013.
  • [7] Andlt;http://www.crl.edu/brazil/almanakAndgt; 11/ 2012.
  • [8] Andlt;http://www.lollapalooza.com/Andgt; 04/ 2013.
  • [9] Andlt;http://www.visitoffice.com/Andgt; 04/ 2013.
Como citar:

Figueiredo, Marcela de; Lima, Edna Cunha; "The Use of Tuscan Typography From the Victorian Age Until Present Times", p. 1739-1747 . In: In Coutinho, Solange G.; Moura, Monica; Campello, Silvio Barreto; Cadena, Renata A.; Almeida, Swanne (orgs.). Proceedings of the 6th Information Design International Conference, 5th InfoDesign, 6th CONGIC [= Blucher Design Proceedings, num.2, vol.1]. São Paulo: Blucher, 2014.
ISSN 2318-6968, ISBN: 978-85-212-0824-2
DOI 10.5151/designpro-CIDI-174

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