Helder CARDOSO, Richard PERASSI, Place branding: graphic design’s participation in strategic management and brand identity of the cities, Blucher Design Proceedings, Volume 1, 2014, Pages 201-205, ISSN 23186968, http://dx.doi.org/10.5151/design-icdhs-044 (www.proceedings.blucher.com.br/article-details/place-branding-graphic-designs-participation-in-strategic-management-and-brand-identity-of-the-cities-8587) Palavras-chave:: ;