@article{=CARDOSO20144, title = "Place branding: graphic design’s participation in strategic management and brand identity of the cities", journal = "Blucher Design Proceedings", volume = "1", number = "1", pages = "201-205", year = "2014", note = issn = "2318-6968" doi ="http://dx.doi.org/10.5151/design-icdhs-044", url ="https://www.proceedings.blucher.com.br/", author = "CARDOSO,Helder", author = "PERASSI,Richard", keywords = "Place branding", keywords = "Graphics design", keywords = "Brand management", }