@article{=OLIVEIRA20144, title = "Cultura Digital: Transformação bancária sob a perspectiva do Design de Serviços", journal = "Blucher Design Proceedings", volume = "6", number = "1", pages = "5049-5063", year = "2019", note = issn = "2318-6968" doi ="http://dx.doi.org/10.5151/ped2018-7.1_ACO_08", url ="https://www.proceedings.blucher.com.br/", author = "OLIVEIRA,José Nilson Batista de", author = "MAYNARDES,Ana Cláudia", keywords = "Cultura Digital; Comportamento; Banco digital", }