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Consuming the image of “Japan” in British Art Deco fashion

GOTO, Hiroka ;


Art Deco is a decorative arts style that originated in the mid-1910s, developed over the 1920s and 1930s, and is particularly closely related with 1920s France. Some of the inspirational sources for Art Deco were the visual cultures of various exotic regions, such as East Asia. In particular, Chinese and Japanese styles were two of the most important influences on the eclectic mix of styles and spirit of Art Deco. In this paper, we discuss how Japanese styles were established and consumed in British Art Deco fashion. Although Japonisme goods were already popular in the nineteenth century, their decorative and picturesque motifs became practical fashion items during the Art Deco period.


Palavras-chave: Art Deco fashion, British consumer culture, Japonisme, Oriental design, silk,

Palavras-chave: ,

DOI: 10.5151/despro-icdhs2016-02_010

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Como citar:

GOTO, Hiroka; "Consuming the image of “Japan” in British Art Deco fashion", p. 100-104 . In: Wong, Wendy Siuyi; Kikuchi, Yuko & Lin, Tingyi (Eds.). Making Trans/National Contemporary Design History [=ICDHS 2016 – 10th Conference of the International Committee for Design History & Design Studies]. São Paulo: Blucher, 2016.
ISSN 2318-6968, DOI 10.5151/despro-icdhs2016-02_010

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