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Beyond emotional design: Evaluation methods and the emotional continuum

VALDIVIA, Julián Covarrubias ; FANCO, Gloria Adriana Mendoza ;


Emotional design and neurodesign are current trends in which designers and firms try to un-derstand not only the user, but also his/her feelings, desires and expectations, to which end methods for evaluating emotions, rooted in different disciplines, have been proposed and used. However, the understanding of emotions is still in its infancy, as is their use in the de-sign-decision-making process. In this paper, we present a list of emotional-evaluation meth-ods and analyze the latter in order to propose a model aimed at clarifying the relationships between the different methods and the emotional continuum.


Palavras-chave: Emotional design, neurodesign, emotional evaluation, Kansei engineering, neurosciences,

Palavras-chave: ,

DOI: 10.5151/despro-icdhs2016-03_015

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Como citar:

VALDIVIA, Julián Covarrubias; FANCO, Gloria Adriana Mendoza; "Beyond emotional design: Evaluation methods and the emotional continuum", p. 265-270 . In: Wong, Wendy Siuyi; Kikuchi, Yuko & Lin, Tingyi (Eds.). Making Trans/National Contemporary Design History [=ICDHS 2016 – 10th Conference of the International Committee for Design History & Design Studies]. São Paulo: Blucher, 2016.
ISSN 2318-6968, DOI 10.5151/despro-icdhs2016-03_015

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