Artigo completo:

This article was the result of the master's research whose theme approached the construction of non-verbal narrative imbricated in the verbal narrative in S. The ship of Theseus, a book of literature whose differentiated design potentiates the production of meaning. In multi-media times where digital technologies are perfected at every turn, verbal and non-verbal information becomes more accessible and hybrid, disintegrating boundaries. In this scenario, the field of design has been adding new disciplines and practices, expanding the area of knowledge. The editorial designer then explores different technologies and languages and actively participates in the production of multisensory artifacts, becoming an indispensable agent for providing the sensorial and interactive contributions to texts. The narratives constructed throughout this process have different importance in the discourse of these products. The interviews with the designers of S.- The ship of Theseus, the American Paul Kepple and the Brazilian Antonio Rhoden, are the focus of this text and are fundamental for the understanding of the different practical and intellectual expertises of both. Kepple describes the briefing, the relationship with the clients, the communicational intentions and resources used. Rhoden reveals the process of immersion, intervention and adaptation of the book, how he solved manuscripts of different characters and problems with the original files. The purpose of this article is to demonstrate how the expertise and choices of these editorial designers build multisensory narratives, enhancing the production of inferences and immersion in reading.