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A INTERNACIONALIZAÇÃO DAS EMPRESAS FRIGORÍFICAS BRASILEIRAS

COLETTI, Gabriel Furlan ; FRANCULINO, Kleber Alves da Silva ; MOTA, Mariana Gonçalves ;

Artigo:

Tem-se observado um crescente processo de internacionalização das empresas pelo mundo, fato que ocorre de forma mais acentuada nas empresas oriundas de mercados emergentes. O objetivo deste trabalho é avaliar o poder explicativo das teorias de internacionalização, considerando o processo de expansão internacional das empresas da indústria de carnes brasileiras. O trabalho se inicia com um levantamento bibliográfico sobre as principais teorias de internacionalização, sendo posteriormente levantados os movimentos de expansão das empresas brasileiras. Após a análise dos dados e a relação com as teorias, constatou-se que as teorias de internacionalização tem grande poder explicativo sobre os casos estudados, em especial pela convergência de pontos específicos do referencial teórico com as singularidades dos casos.

Artigo:

Has been observed an increasing internationalization process from companies around the world, which occurs more sharply in companies from emerging markets. This paper aims to evaluate the internationalization theories' explanatory power, considering the Brazilian meat industry international expansion. The paper is started with a literature review on the main internationalization theories, subsequently the Brazilian meat companies expansion movements are surveyed. After the data analysis and relation to the theories, it was found that the internationalization theories have great explanatory power on the studied cases, specially by the convergence of specific points from the theoretical framework with cases' singularities.

Palavras-chave: Internacionalização; Indústria de Carnes Brasileira; Expansão,

Palavras-chave: Internationalization; Brazilian Meat Industry; Expansion,

DOI: 10.5151/engpro-1enei-005

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Como citar:

COLETTI, Gabriel Furlan; FRANCULINO, Kleber Alves da Silva; MOTA, Mariana Gonçalves; "A INTERNACIONALIZAÇÃO DAS EMPRESAS FRIGORÍFICAS BRASILEIRAS", p. 59-73 . In: Anais do 1º Encontro da Nacional de Economia Industrial e Inovação [=Blucher Engineering Proceedings, v.3 n.4]. São Paulo: Blucher, 2016.
ISSN 2357-7592, DOI 10.5151/engpro-1enei-005

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